Unlock Your Healthiest Self With a Dry(ish) January!

What is Dry January?

Dry January started in the UK as a way to help people reset their relationship with alcohol after the holidays. The typical goal is to go the entire month of January without drinking any alcohol, although some people prefer a Dry-ish January where they reduce their alcohol intake without quitting entirely. With Reframe, you can choose which version of Dry January is right for you and then continue those healthy choices into February and beyond!

How To Do a Dry January

Once you're ready to try a Dry (or Dry-ish) January, Reframe is your partner for the whole month and beyond. Reframe develops a customized plan for you and equips you with the toolkit, activities and community to help you see it through. Sign up for Reframe with our free trial and get started on your Dry January today.

Real Results

Reframe provides a simple, structured approach to help you drink mindfully. 91% of Reframe users noted a substantial decrease in their alcohol use.

How It Works

Whether your goal is 30 days without alcohol, or just trying to cut back, Reframe has a customized solution that helps you achieve your personal goals.

Personalized Daily Activities

The easy way to take a step toward mindful drinking every day.

Personalized Drink Tracker

Stay accountable day-by-day and keep track of your progress over time.

24/7 Community

Connect with an active and vibrant community to get to know others on a similar journey.

Self-Guided Toolkit

Use our toolkit to browse guided meditations, quizzes, affirmations and a special mode to help you through cravings.

What Is Reframe?

Reframe was created by leading experts in alcohol reduction, nutrition, fitness and wellness. It is built on our promise that we won’t just help you create healthier drinking habits, we will help you thrive.

We believe there's no one right way to drink less; a person's path to changing their relationship with alcohol is as unique as each of us are. Reframe is the most effective alcohol reduction program available because it matches your goals with the strategies that will get you there.