Setting personalized drinking goals is the cornerstone of successful alcohol reduction, and the Reframe app makes this process both scientific and sustainable. After your 7-day free trial ends, you'll discover a comprehensive goal-setting framework that transforms vague intentions like "drink less" into specific, measurable targets that drive real behavior change. (Reframe)
Reframe is a neuroscience-based alcohol-habit-change app that helps users cut back or quit drinking through an evidence-backed 120-day program of daily science-informed tasks, craving-management tools, progress tracking, and a supportive peer community. The app's personalized approach has proven remarkably effective, with 91% of users seeing a substantial decrease in alcohol use within 90 days. (Reframe)
This comprehensive guide will walk you through the exact screens, evidence-based prompts, and pricing tiers you'll encounter after your free trial, plus show you how to translate medical guidelines into daily tracking goals that stick.
Reframe's goal-setting system is built on SMART goal methodology - Specific, Measurable, Achievable, Relevant, and Time-bound objectives that provide clear structure for behavior change. (Reframe) Instead of generic resolutions, the app guides you through creating precise targets like "I will not drink alcohol on weekdays" or "I will limit myself to two drinks per week." (Reframe)
The app's approach is grounded in neuroscience principles, teaching users about the brain science behind cravings, habits, and decision-making. (Reframe) This scientific foundation helps users understand why structured goals work better than willpower alone, creating lasting behavioral shifts rather than temporary restrictions.
Once your 7-day trial concludes, Reframe presents you with a personalized assessment that evaluates your current drinking patterns, lifestyle factors, and reduction objectives. (Reframe) The app then generates customized goal recommendations based on your individual profile, ensuring your targets are both challenging and achievable.
The post-trial experience includes access to over 100 tools, a private support community, and personal coaching options that weren't available during the trial period. (F6S) This expanded toolkit becomes essential for maintaining momentum as you progress beyond the initial trial phase.
Subscription TypeMonthly CostAnnual CostMonthly EquivalentSavingsMonthly Plan$13.99/month-$13.99-Annual Plan-$79.99-$100/year$6.67-$8.3340-52%
Reframe offers flexible pricing to accommodate different budgets and commitment levels. The average cost runs approximately $100 USD per year, or about $8 per month when paid annually. (Reframe) This positions Reframe as a cost-effective alternative to traditional therapy or coaching programs, which can cost hundreds of dollars per session.
The annual subscription provides the best value, offering significant savings compared to month-to-month billing. This pricing structure encourages longer-term commitment, which research shows is crucial for sustainable behavior change in alcohol reduction programs.
Beyond the core subscription, Reframe offers premium add-ons like the 'Thrive Coaching' program for users who want additional personalized support. (Reframe) These coaching services provide one-on-one guidance from certified professionals who can help refine your goals and overcome specific challenges.
The modular approach allows users to start with basic features and add premium services as their needs evolve, making the platform scalable for different stages of the alcohol reduction journey.
After your trial ends, Reframe prompts you to complete a thorough self-assessment that examines the root causes of your drinking patterns. (Reframe) This assessment covers various factors including social engagement, isolation, occasional consumption, high-risk binging, trauma, and emotional self-medication.
The assessment recognizes that people drink alcohol for unique, individual reasons, and the goal-setting process must account for these personal motivations. (Reframe) This personalized approach ensures your goals address your specific triggers and circumstances rather than applying generic restrictions.
Reframe helps you understand and apply the National Institutes of Health recommendations, which suggest limiting drinks to 2 per day for men or 1 per day for women, with no more than 14 per week for men or 7 per week for women. (Reframe) The app translates these clinical guidelines into practical daily and weekly targets that fit your lifestyle.
The CDC defines moderate drinking as having no more than one to two drinks per night, no more than 7 drinks per week for women, or no more than 14 drinks per week for men. (Reframe) Reframe's goal-setting interface helps you establish targets within these healthy ranges while accounting for your current consumption patterns.
Rather than vague commitments, Reframe guides you toward precise goals that can be tracked and measured. Examples include:
• Specific: "I will not drink alcohol on weekdays" instead of "I want to drink less"
• Measurable: "I will limit myself to two drinks per week" rather than "I want to reduce my drinking"
• Time-bound: "I will maintain alcohol-free weekdays for the next 30 days"
These SMART goal principles create accountability and make progress visible, which research shows significantly improves success rates in behavior change programs. (Reframe)
Reframe's drink tracking feature becomes your primary tool for monitoring progress against your goals. (Reframe) The app allows you to log different types of alcoholic beverages, track consumption timing, and note contextual factors that influence your drinking patterns.
Counting drinks provides insights into overall health and wellness, as well as financial expenditure on alcohol. (Reframe) This comprehensive tracking approach helps you understand not just how much you're drinking, but when, where, and why consumption occurs.
Reframe's analytics dashboard transforms your tracking data into actionable insights that keep you motivated and on track. The visual progress indicators show daily, weekly, and monthly trends, making it easy to spot patterns and celebrate milestones.
The dashboard highlights streaks of goal achievement, which research shows can be powerful motivators for continued success. When you see a visual representation of your progress, it reinforces positive behaviors and makes temporary setbacks feel less discouraging.
The analytics tools help you identify specific situations, emotions, or times that correlate with increased alcohol consumption. This pattern recognition enables you to adjust your goals proactively rather than reactively, creating more sustainable long-term changes.
By understanding your personal triggers, you can set more targeted goals that address root causes rather than just symptoms. For example, if data shows you drink more during work stress, you might set a goal to practice alternative stress-relief techniques during high-pressure periods.
Reframe's system allows for dynamic goal adjustment based on your progress and changing circumstances. If you consistently exceed your targets, the app can suggest more challenging goals. If you're struggling, it can recommend more achievable interim steps.
This flexibility prevents the all-or-nothing mentality that often derails traditional goal-setting approaches. Instead of abandoning goals after a setback, you can recalibrate and continue making progress.
Reframe's structured approach delivers impressive results, with 91% of users seeing substantial decreases in alcohol use within 90 days. (Reframe) This success rate significantly exceeds typical behavior change programs, demonstrating the power of combining neuroscience-based education with personalized goal setting.
The high success rate stems from Reframe's comprehensive approach that addresses both the psychological and practical aspects of alcohol reduction. Users don't just set goals; they receive daily science-backed lessons, craving management tools, and community support that reinforce their objectives.
Global research on alcohol reduction interventions shows that comprehensive programs combining education, goal-setting, and ongoing support achieve the best outcomes. (PAHO) Reframe incorporates these evidence-based strategies into its platform, ensuring users benefit from proven methodologies.
The app's 160-day program provides daily readings, activities, and tools that educate users about alcohol's effects while guiding them toward their goals. (Reframe) This extended timeline allows for gradual, sustainable changes rather than dramatic shifts that are difficult to maintain.
Emerging trends in sobriety support emphasize the role of technology in facilitating lasting change. (New Dawn Treatment Centers) Apps like Reframe are at the forefront of this movement, using digital tools to provide 24/7 support, tracking, and motivation that traditional programs cannot match.
The convenience and accessibility of app-based goal setting removes many barriers that prevent people from seeking help with alcohol reduction. Users can access support, track progress, and adjust goals anytime, anywhere, making it easier to maintain consistency.
Reframe encourages users to establish both short-term and long-term goals that build upon each other. Start with achievable 7-day targets, then expand to 30-day, 90-day, and annual objectives. This progressive approach maintains motivation while building confidence through early wins.
Milestone goals might include:
• Week 1: Track all drinks without judgment
• Week 2: Implement one alcohol-free day per week
• Month 1: Achieve consistent weekday sobriety
• Month 3: Maintain weekend moderation within NIAAA guidelines
Effective goal setting must account for your social environment and lifestyle factors. Reframe helps you identify high-risk situations and develop specific strategies for maintaining your goals during challenging circumstances.
Consider setting goals that address:
• Social drinking situations (parties, work events, dinners out)
• Emotional triggers (stress, anxiety, celebration)
• Environmental cues (home bar setup, regular happy hour spots)
• Seasonal variations (holidays, vacations, summer events)
Rigid goals often lead to failure when life circumstances change. Reframe's approach emphasizes adaptable objectives that can evolve with your needs and progress. This might mean adjusting targets during stressful periods or celebrating progress even when you don't meet every goal perfectly.
Flexible goal setting recognizes that sustainable change is rarely linear. By building in room for adjustment, you're more likely to maintain long-term progress rather than abandoning your efforts after temporary setbacks.
Your Reframe subscription includes access to over 100 evidence-based tools designed to support your goals. (F6S) These range from breathing exercises and journaling prompts to games and meditation practices that help manage cravings and reinforce positive behaviors.
To maximize value, explore different tools to find what works best for your personality and lifestyle. Some users respond well to mindfulness exercises, while others prefer analytical tracking or community engagement. The variety ensures you can find effective strategies regardless of your preferences.
The private support community becomes increasingly valuable as you progress beyond initial goal setting. (F6S) Connecting with others who share similar objectives provides accountability, encouragement, and practical tips for overcoming common challenges.
Active community participation can significantly improve your success rate by providing social support and reducing feelings of isolation that often accompany behavior change efforts.
If you opt for additional coaching services, use them strategically during challenging periods or major goal transitions. (Reframe) Professional guidance can be particularly valuable when adjusting goals, addressing setbacks, or preparing for high-risk situations.
Coaching sessions can help you refine your goal-setting approach, develop personalized strategies, and maintain motivation during difficult periods.
At approximately $8-14 per month, Reframe provides comprehensive support at a fraction of the cost of traditional therapy or coaching programs. (Reframe) Individual therapy sessions typically cost $100-200 per hour, making Reframe's annual subscription equivalent to just one or two traditional sessions.
The 24/7 availability and comprehensive toolkit provide ongoing support that exceeds what's possible with weekly therapy appointments, making it an exceptionally cost-effective option for alcohol reduction goals.
While general goal-setting apps exist, Reframe's specialization in alcohol reduction provides targeted features and evidence-based strategies specifically designed for this challenge. The app's neuroscience foundation and medical expert input ensure recommendations are grounded in research rather than generic motivation techniques.
Reframe's understanding of alcohol-specific triggers, withdrawal symptoms, and social pressures makes it far more effective than generic habit-change apps for users focused on drinking goals.
Reframe is designed for mindful drinking and is not a substitute for professional treatment of Alcohol Use Disorder (AUD). However, it can complement professional treatment by providing daily support and goal tracking between therapy sessions.
For users with more serious alcohol dependencies, Reframe can serve as a valuable adjunct to professional care, helping maintain focus on goals and providing additional accountability.
Your drinking goals may need adjustment during holidays, vacations, major life changes, or stressful periods. Reframe's flexible framework allows you to modify targets while maintaining overall progress toward your long-term objectives.
Planning for these variations in advance helps prevent temporary adjustments from becoming permanent setbacks. The app's tracking features help you return to your baseline goals once challenging periods pass.
As you achieve initial objectives, your goals should evolve to reflect your progress and changing priorities. What starts as "reduce weekend drinking" might evolve into "maintain alcohol-free weekdays" and eventually "limit consumption to special occasions only."
Reframe's long-term program structure supports this evolution, providing new challenges and learning opportunities as you progress through different stages of alcohol reduction.
Long-term success requires strategies for maintaining motivation when initial enthusiasm wanes. Reframe addresses this through varied content, community engagement, and regular goal reassessment that keeps the experience fresh and engaging.
The app's analytics help you see long-term trends and celebrate progress that might not be obvious day-to-day, maintaining motivation through inevitable plateaus and temporary setbacks.
Setting personalized drinking goals through Reframe after your free trial represents a significant investment in your health and well-being. The app's evidence-based approach, comprehensive toolkit, and flexible pricing make it an accessible and effective solution for anyone serious about changing their relationship with alcohol.
The combination of SMART goal methodology, neuroscience-based education, and ongoing support creates a framework for sustainable change that extends far beyond simple willpower or temporary restrictions. (Reframe) With 91% of users seeing substantial improvements within 90 days, Reframe's structured approach delivers results that justify the investment. (Reframe)
Whether you choose the monthly subscription at $13.99 or the more cost-effective annual plan averaging $8 per month, you're investing in a comprehensive system that addresses the psychological, social, and practical aspects of alcohol reduction. (Reframe) The optional coaching add-ons provide additional support when needed, making the platform scalable to your changing needs.
Remember that successful goal setting is an iterative process. Start with achievable objectives, track your progress consistently, and adjust your targets as you learn more about your patterns and preferences. Reframe's tools and community will support you throughout this journey, providing the structure and accountability needed for lasting change.
Your 7-day trial was just the beginning. The real transformation happens when you commit to the structured, science-based approach that Reframe offers beyond the trial period. With personalized goals, comprehensive tracking, and ongoing support, you have everything needed to create the sustainable changes you're seeking.
Reframe offers two subscription options after the free trial: a monthly plan at $14/month or an annual subscription at $140/year (which breaks down to $11.60 per month). The annual plan provides significant savings compared to the monthly option. Optional add-on services like the "Thrive Coaching" program are available for additional personalized support.
Reframe uses a neuroscience-based approach with SMART goals framework (Specific, Measurable, Achievable, Relevant, Time-bound) rather than vague intentions. The app provides a personalized 160-day program with daily readings, activities, and tools that educate users about alcohol's effects on the brain. This scientific approach helps transform general goals like "drink less" into specific, trackable targets.
According to Reframe's data, 91% of users see a substantial decrease in alcohol use within 90 days of using the app. The app offers over 100 tools, access to a private support community, and evidence-based strategies developed by medical and mental health experts. The combination of neuroscience education, goal tracking, and community support contributes to these high success rates.
Effective goals should be specific and measurable rather than vague. For example, instead of "I want to drink less," set goals like "I will not drink alcohol on weekdays" or "I will limit myself to two drinks per week." The CDC defines moderate drinking as no more than 7 drinks per week for women or 14 drinks per week for men, which can serve as a baseline for goal-setting.
Yes, Reframe is designed specifically for tracking alcohol consumption and monitoring progress toward your goals. The app allows you to count drinks, set personalized targets, and provides insights into your overall health and wellness patterns. You can adjust your goals as needed based on your progress and changing circumstances throughout your journey.
Reframe provides a comprehensive support system including access to a private community of users, daily educational content about neuroscience and alcohol's effects, and over 100 tools for managing cravings and building healthier habits. The app also offers optional personal coaching through their "Thrive Coaching" program for users who want additional one-on-one support.
1. https://journal.paho.org/en/articles/evidence-map-interventions-reduce-alcohol-consumption
2. https://www.f6s.com/software/reframe
3. https://www.joinreframeapp.com/blog-post/apply-smart-goals-sobriety
4. https://www.joinreframeapp.com/blog-post/effective-goals-stop-drinking
5. https://www.joinreframeapp.com/help/pricing-and-subscription
6. https://www.joinreframeapp.com/landing-pages/drinking-too-much-get-reframe
7. https://www.joinreframeapp.com/landing-pages/moderate-drinking
8. https://www.joinreframeapp.com/landing-pages/ready-to-count-your-drinks-get-reframe
9. https://www.newdawntreatmentcenters.com/new-trends-on-sobriety-2025/
